Great sites deserve to be found, don’t you think?
Sadly, link spammers and black hat guys make it hard for the little affiliate guy (aka the ethical blogger or content marketer) to rank in Google and stay on top.
Yet, the big search engine makes a constant effort to cope with linking manipulation and reward those who put in the time and passion to create amazing content.
Writing or outsourcing content is the first part. Promoting it is the second, and this is where most bloggers and affiliate marketers get stuck.
The question we’ll be answering next is…
How can we generate natural back-links for free traffic?
You could buy links or participate in linking schemes (aka blog networks and link farms). But this is a short term strategy, and Google has already caught on to the approach. More than probably, it’ll devalue these links, or worse, penalize your affiliate site – removing your page from their SERP.
Your effort, time and money will go down the drain. You don’t want this to happen to you, do you?
Natural link building is the way to go. There are quite a few options here.
Like for example, if you’re passionate about a subject, which ties in with your niche site topic, then you could engage in blog commenting on relevant sites.
The method is simple, effective and well worth the effort. Within weeks, if done consistently, it could generate traffic, affiliate sales and leads.
I bet it’s not the first time you’re hearing about posting feedback on other people’s web sites, right?
There are hundreds of sites explaining (quite in depth) how to blog comment, yet it seems like there’s no extensive list with niche blogs where you can comment.
You won’t believe how time consuming finding relevant sites to blog comment on really is!
One article I wrote awhile ago can be found here. It shares 30 niche blogs you can post your 2 cents on. It covers 3 hot industries:
- Health & Nutrition
- Marketing & Blogging
- Productivity & Self-Help
If your site has even the slightest relevance to any of these 3 niches, then I highly recommend you get out there, and make a habit to blog comment at least 30 minutes a day.
Within a month, you’d have 20…50 and even 100 quality links pointing back to your site. Yes, some of these blogs are “do-follow” and CommentLuv enabled, which helps with SEO as well!
What goes hand in hand with blog commenting?
Or, how do I take blog my commenting to the next level?
Since you’re already passionate about your niche topic, then you already have what it takes to develop your writing and turn small comments into mini articles (and then into lengthy posts), right?
It’s all just a matter of writing more in depth on a particular subject, and focus to cover aspects that were not talked about before, or in great detail. Simple as that! Yet, most people, don’t have the guts nor the drive to guest post the right way.
They pitch the wrong idea, or send “ready-made” content, which is an instant turn off for both bigger blogs. With small blogs, you could send an original article which you’ve written before, but it has to be relevant to their audience.
With guest posting, you have to ensure you feel the wants, needs and obstacles of the people you’re going to write for. You cannot just write from the top of your mind.
For example, before coming up with this post which you’re reading now, I made sure to analyze the site in depth, and notice some patterns. In fact, I talk about this pre-guest posting method in detail here. You might want to check it out, and learn how to get your post approved even before writing it.
Research is good preparation. Without it, your chance to have your article approved is slim to none, particularly on large blogs.
What most people don’t talk about when it comes to guest posting:
*** Mix your approach: target small, big and large blogs.
Small blogs can get your content published within days, if not hours (if it’s good enough and relevant for the audience).
For big blogs it usually takes a week, or two. There are some exceptions of course. I have some blogs on my list that get an influx of guest post submissions, and by the time I approach them, their schedule was 5 weeks pre-loaded already.
Large blogs can take months to have your content featured on them. If you have your post approved within 60 or 90 days, you’re lucky. There are exceptions as well. Some large blogs still don’t get super quality content, and if yours is hot, then you could get published even faster than 60 days!
When you’re first starting out with this method, focus your time on the following:
Submit 60% of your content to small blogs
30% of your posts should go on bigger blogs
and 10% of your articles on large blogs
This way, you stand a chance at getting some traffic coming in, while also building your guest posting portfolio, to showcase to bigger and larger blogs.
Once you get an article featured on a big blog, it’s easier to get onto the next one, and so on.
Most bloggers and affiliate marketers commit the same mistake (to go straight for the top blogs.) They target big blogs, and get rejected. After two or three denials, they quit, saying guest posting doesn’t work.
Their approach is faulty, not the strategy itself.
What about you? How do you guest post?
What works for you? What will you do differently next?